Jan 2000

According to a new study recently discussed in Management Review, recruits are much more likely to size up your company on first impressions than on any other factor. An Integrity Search Inc. survey of 1919 applicants found that more than two-thirds consider the interview process an accurate indicator of how the company runs.

What this means is that if your interview process takes too long and seems haphazard or overly complicated, the candidate could come to view your firm as a dysfunctional company.

The good news is that companies that improve their interviewing practices can expect to gain a competitive advantage in recruiting.

Here are things your business can do to improve the interview process and candidates’ first impression of the company:

- View applicants more as prospects than candidates.

- Be decisive about what you’re looking for. Communicate expectations clearly.

- Make sure all interviewers are fully briefed on the job, expectations and salary range.

- Don’t let the process drag on too long.

- Keep applicants up to date on the status of their candidacy.